Market
Australian Consumers
DEVONDALE understands that products must be tailored to meet changing
consumer needs. That means catering for increasingly sophisticated Australian tastes. It means acknowledging time constraints on working people
preparing family meals, and the rise in health and diet awareness. Basing products
on customer needs has lead to a wide range of new products.
Increased health awareness has seen the introduction of low fat products
such as 25 percent reduced fat DEVONDALE Light'N Tasty Cheddar cheese,
reduced fat DEVONDALE Extra Soft dairy blend table spread,
DEVONDALE Seven -
a full flavoured cheese with seven percent fat,
and DEVONDALE Smart Milk, a fat reduced long life milk.
Nutritious and convenient products have been introduced
to meet the needs of time constrained customers.
These include DEVONDALE Cheese Squeeze and shredded cheese.
The company's sales and support staff closely monitor the market
so that customer requests can quickly become products.
Hospitality Industry
DEVONDALE also provides highly specialised products for the hospitality
industry. The industry is vast and much more than just hotels and restaurants.
It covers catering in isolated mining and military camps, air and shipping
lines, bakeries, hospitals, special care homes and sporting and cultural events.
With a higher proportion of Australian incomes being spent on activities outside
the home, supplying products to the hospitality industry has become important.
See Food Service.